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MEEM GOLD Meem Apps Manager
Privacy Policy Website & App Last updated: 18 November 2025

MEEM Gold Privacy Policy

At KBSE Bullion Sdn. Bhd., we value your privacy. This Privacy Policy explains how KBSE Bullion Sdn. Bhd. ("MEEM Gold", "we", "our", or "us") collects, uses, discloses, stores, and protects your personal data when you visit https://meem.com.my, use the MEEM mobile application on iOS or Android, use our digital services, or communicate with us through phone, email, WhatsApp, in-app forms, or other official channels.

By using our Website, mobile application, or services, you consent to the practices described in this Privacy Policy. This Policy does not cover how independent third parties collect or use your personal information through their own platforms or services. We encourage you to review their privacy policies before engaging with them.

1. Information We Collect

Personal and account information

Name, email address, phone number, date of birth, NRIC or other identification details, shipping address, billing information, MEEM account details, introducer details, and profile information you provide.

Transaction and service information

Order history, payment method, bank or payment details, invoices, receipts, delivery details, returns, refunds, event check-ins, and service request records.

Mobile app and device information

Device name, operating system, app version, authentication status, Expo push notification token, notification preferences, crash or diagnostic information, IP address, and technical logs needed to secure and operate the app.

Website, usage, and communication data

Browser type, cookies, pages visited, items viewed or searched, clicks, navigation flow, time spent, support messages, enquiries, feedback, and other information you submit when contacting us or using our services.

2. Children's Data and Personal Information

We recognize the importance of protecting children's personal data. We may allow customers to register or manage accounts on behalf of children under the age of 18, subject to parental or legal guardian consent and supervision. Parents or legal guardians are responsible for the use of such accounts and for providing any personal data on behalf of children.

We do not knowingly collect personal data directly from children without appropriate parental or legal guardian consent. If we become aware that a child's data was submitted without proper authorization, we will take steps to delete or restrict it promptly, unless retention is required by law, compliance, fraud prevention, or legitimate business record obligations.

3. How We Use Your Information

MEEM Gold processes personal data where we have a valid basis to do so, including your consent, performance of a contract or transaction, compliance with legal obligations, protection of our rights and security, and our legitimate interests where they do not override your rights.

  • To create, secure, authenticate, and manage your user, member, or reseller account.
  • To process orders, payments, deliveries, invoices, receipts, returns, refunds, and related transaction records.
  • To provide app features such as member dashboards, WebView access, QR code scanning, event check-ins, push notifications, account closure requests, and support flows.
  • To respond to enquiries, feedback, complaints, account requests, and privacy requests.
  • To send product updates, promotions, offers, service notices, or app notifications where you have consented or where permitted by law.
  • To improve our Website, mobile app, user experience, system reliability, security controls, and internal reporting.
  • To conduct identity verification, comply with anti-money laundering, tax, accounting, consumer protection, and other applicable legal or regulatory requirements.
  • To prevent fraud, abuse, unauthorized access, misuse of accounts, security incidents, or unlawful activity.

4. Mobile App Permissions and Local Storage

The MEEM mobile application may request certain device permissions only when needed for app features:

  • Camera: used for QR code scanning and other in-app capture flows. You may deny camera permission, but camera-based features may not work.
  • Notifications: used to send account, service, campaign, reminder, or operational alerts. You may disable notifications in the app or through your device settings.
  • Device and app information: used to register push tokens, manage app version requirements, secure sessions, troubleshoot issues, and support fraud prevention.
  • Local storage: the app may store authentication tokens, customer codes, notification preferences, and secured WebView login credentials on your device to keep you signed in and support app functionality.

We do not use camera access to collect photos or videos in the background. We do not sell your device identifiers or push notification tokens.

5. Cookies, Analytics, and Third-Party Service Providers

Our Website uses cookies and similar technologies to enable secure logins, shopping cart functionality, session management, preferences, analytics, and performance improvements. You may manage or disable cookies through your browser settings, but some Website features may not work properly.

We may engage trusted third-party service providers to support our Website, mobile app, backend services, and business operations. These providers are authorized to use personal data only as needed to provide services to us and are expected to protect it appropriately.

  • Payment processors and banking partners, including FPX, Wise, or other payment channels used for transactions.
  • Delivery and logistics partners used to ship or fulfil orders.
  • Mobile platform and notification providers, including Apple, Google, Expo, and related push-notification infrastructure.
  • Compliance, legal, accounting, audit, or professional advisers where required for business or regulatory obligations.
  • Marketing, communication, hosting, analytics, and technical service providers used to operate and improve our services.

6. Disclosure of Personal Data

We do not sell your personal data. We may disclose personal data only where necessary to operate our services, fulfil transactions, comply with the law, enforce our terms, protect users, protect our business, or support a corporate transaction such as restructuring, merger, or transfer of business assets.

We may disclose information to service providers, business partners involved in your transaction, regulators, law enforcement, courts, professional advisers, or other parties where required or permitted by law.

7. Data Storage, Security, and Retention

We implement appropriate technical and organizational measures to protect personal data against unauthorized access, alteration, disclosure, loss, or misuse. These measures may include access controls, authentication, encryption or secure device storage where appropriate, monitoring, backups, and operational security controls.

We retain personal data for as long as needed to fulfil the purposes described in this Policy, provide our services, resolve disputes, maintain business records, prevent fraud, and comply with legal, accounting, tax, anti-money laundering, and regulatory obligations. Some transaction, identity, or compliance records may need to be retained even after account closure.

8. Your Rights and Choices

Subject to Malaysian data protection laws and applicable legal limitations, you may request access to your personal data, request correction of inaccurate or outdated data, withdraw consent where processing is based on consent, request deletion, or request account closure.

We may be unable to fulfil a request where retention or processing is required for legal, regulatory, accounting, security, fraud prevention, dispute resolution, or legitimate business reasons. We may also decline requests that are frivolous, excessive, manifestly unfounded, extremely impractical, or would infringe the rights or privacy of others.

  • You may manage app permissions such as camera and notifications through your device settings.
  • You may manage push notification preferences in the app where the feature is available.
  • You may request account closure through our account closure page or official support channels.

9. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes to our Website, mobile app, services, legal requirements, or business practices. Any changes will be posted on this page with the updated date. Your continued use of the Website, mobile app, or services after changes are posted constitutes acceptance of the updated Policy.

10. Contact Us

KBSE Bullion Sdn. Bhd.

No. 2-11-1, Presint Alami, Pusat Perdagangan Worldwide 2,
Persiaran Akuatik, Seksyen 13,
40100 Shah Alam, Selangor.

Tel / WhatsApp: 03 - 5523 1231

Delete account policy: Delete account page

This page is intended for MEEM Gold's Website, iOS app, Android app, App Store Connect, Google Play Console, and in-app privacy links.